Tailor-made products, tailor-made concepts

Looking for a way to make your private label or private brand products stand out in the market? We create unique products based on market insights and a deep understanding of the consumer.

Customize to perfection

The right flavour, shape and packaging? There are a lot of questions to consider when developing a new product. We offer one of the market’s widest range of formats, shapes, flavours, ingredients and pack types. 

This offers you an excellent starting point for creating a unique product that fits your needs. 

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Grow the value of your business

We do not only develop products but also strong concepts that fit into your private label or brand assortment. Our team can help give your product the right product and design profile. 

Based on our experience and know-how, we can help position your product at exactly the right spot in the market.

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Customization based on market knowledge

In-depth understanding of both the market and the consumer is essential for developing and selling confectionery products with a high market potential. 

Based on our knowledge and understanding of the global confectionery market, we are able to advise and support you in defining the right concept, product characteristics, packaging, etc.

How we understand your market:

  • Market updates from databases such as Innova Market Insights, Planet Retail and Nielsen
  • Monitoring markets by continuously buying market data - down to item level
  • Trend research
  • Store check
  • Attendance to trade fairs
  • Dialogue with some of the world’s leading retailers 

How we understand your consumers:

  • Panel tests
  • Hall tests
  • Online consumer surveys on product and packaging preferences

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A 360 degree solution to solve your challenges

We offer you all the necessary elements to help your private label or private brand product get from the first idea to a successful brand. 

Market knowledge

We provide best-in-class market insights to make sure your products will match the best-selling products in your market.

Eye-catching designs

It’s not just what’s inside that counts. We have an experienced in-house team ready to create appealing packaging for your product.

Legal support and advice

Our legal team offers in-depth knowledge of applicable internal laws and secures that all ingredients, raw materials and suppliers have the necessary certification.

Research and development

In our own specialized research and development facilities, we develop a large number of new gum, mint and candy concepts every year.

Any questions?

Send a message or get a call. We are looking forward to hearing from you.

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